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The words you choose shape how people hear you, by Ruth Oji
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The words you choose shape how people hear you, by Ruth Oji
Why vague language undermines your authority—and what to do about it Imagine a senior manager presenting quarterly results to the executive team. Her data are solid, and her analysis is sound. But every few sentences, she says something like: “We had some problems with vendo...
BF
The Briefing Africa
August 12, 2026 · 23:38 · 5 min read
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Why vague language undermines your authority—and what to do about it Imagine a senior manager presenting quarterly results to the executive team. Her data are solid, and her analysis is sound. But every few sentences, she says something like: “We had some problems with vendo...
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