Dr. Iyadunni Gbadebo is at the forefront of transforming Lagos into a premier global destination through her multifaceted expertise in theatre, tourism, and hospitality. Her initiative, "Making Storytelling Great Again," aims to leverage the rich cultural narratives of Lagos to attract international visitors and elevate local tourism.
In her role as a theatre practitioner and hotel executive, Gbadebo emphasizes the importance of storytelling in tourism. By showcasing Nigeria’s vibrant culture through the arts, she believes that Lagos can compete on the world stage. "Tourism is not just about destinations; it’s about the stories we tell," says Gbadebo, highlighting the need for authentic narratives that resonate with visitors.
As Lagos grapples with infrastructural challenges, Gbadebo's vision is both timely and essential. Her efforts align with a growing recognition of culture as an economic driver, fostering community engagement and sustainable tourism. Looking ahead, if successful, her campaign could redefine how Lagos is perceived globally, potentially positioning the city as a cultural hub in Africa and beyond, transforming not just its economy but also its identity.